Professional Copywriting Services
Professional Copywriting Services
If you have something to say, we can write your message in a creative and effective manner that will capture your market, using our experience and knowledge. The team at Writing Sense combines extensive experience in writing and marketing to produce original and creative copy for any topic or niche.
We have the resources to create a simple landing page, write a complete website, or build a large SEO network that requires bulk content. A separate team checks all copies for uniqueness and proofreads them to ensure the highest standards through a rigorous quality control process.
Why should you choose us?
- I have over 15 years of experience.
- LSA GLOBAL produces all work as 100% original.
- We guarantee the quality of our work.
- We offer professional writing and editing services.
- LSA GLOBAL provides fast turnaround times.
- We ensure that our content is SEO-friendly.
- LSA GLOBAL has got extensive marketing experience.
- We provide world class service.
FURTHER ASPECTS OF COPYWRITING
what-does-copywriting-mean"
The copywriter aims to push the reader to make a decision, make a purchase, or take another action through quality content. Indeed, the text plays a most important role, whether it is an advertising spot or online content. An appropriate speech is necessary for the most sensational images in television advertising to have the desired effect.
Marketing originated the concept of copywriting, which pertains to the professional writing of advertising texts. Of course, “editing” corresponds to “writing,” with “text” being designated as the “copy” in the language of publishing, journalism, and advertising. In French, “editor advertising” or “designer-editor” is given.
a-copywriter-writes
Copywriters can write one or more texts for a single campaign, depending on the type of product or service you want to promote. You must determine the appropriate content, tone, and target audience. Ensuring a good coherence of the whole message, texts and graphics combined is also necessary. The copywriter must demonstrate creativity and a willingness to take a close interest in a field that he may not necessarily know. Indeed, depending on the product or service, one must know how to adopt the necessary tone, which can range from serious to humorous.
how-can-i-become-a-good-copywriter
Specific training is not necessarily required for a copywriter position. Many people have received training “on the job” in agencies. However, following a training for copywriting is advantageous from many points of view. Training will teach you how to think strategically, how to find ideas, and of course, how to master the necessary basics, such as in computer science. Additionally, work-study training gives irreplaceable field experience. The copywriter will benefit from having the following skills and abilities, regardless of their background.
Having a good linguistic fluency. I exhibit creativity and fantasy. Should possess broad general knowledge. Should have curiosity. Must be ready to learn. Be able to do research.
what-are-the-types-of-copywriting
In all, there are 27 million pieces of online content shared per day (2016 statistics). So how do we ensure that the advertising message that we broadcast does not get lost in this mass of information? Businesses are increasingly turning to expert copywriters to get higher Google search placements, to expand their customer base, and ultimately to brand themselves as a brand with highly individualized content that delivers added value. . There are different types of copywriting depending on the objectives. Here are the main ones.
I write-seo-copy-for-seo-purposes
Writing content optimized for search engines uses keywords that help obtain a good placement in Google searches, regardless of whether the text is primarily advertising or informative. Including the keywords corresponding to the product effectively is the primary concern in the texts. Using these keywords to clearly define the theme of the page is no longer a question of multiplying their use. In this context, content marketing has increasingly emphasized the importance of the informational content of optimization texts. The copywriter must adapt to all these developments, which increasingly require him to write texts of a certain length.
I write-technical-copy
Technical copywriting refers to the act of writing texts that focus on a specific theme or sector and require genuine technical knowledge. The objective is to add value to the reader by providing technical knowledge. Professional copywriters are usually not technical copywriters, but experts in their field. Indeed, entrusting the writing of a text on the titration of hydrochloric acid to a chemist is better than entrusting it to an advertiser. The editor faces the challenge of targeting texts to specialists. The contents must be factually accurate and detailed. Technical copywriters can write contributions, such as blogs, magazine articles, or user manuals, in addition to advertising content.
how-to-trigger-an-action
The effectiveness of a copywriter is measured by the number of actions triggered by the marketing campaign (we talk about conversion rate). To explicitly trigger an action in a potential consumer, we will write a sentence such as “Order now” or “Visit our online store”. These are calls-to-action (CTA, call to action). Pay attention to the following three points to trigger a reaction from the reader:
You have to define in advance who you want to reach with your content, and actively address your target.
You have to convince the recipient of the product or service by highlighting its unique advantage, in English its USP (unique selling proposition). At the same time, this answers the question of what differentiates the product or service from the competition.
For the reader, carrying out an action must be as simple as possible. If you want the reader to watch a video of the product, you have to actively solicit them to do so: “Click on the video to discover the unique features of the product”.
I write-content-copies
Content writers create website content, with a focus on a specific topic. The sites provide users with information on these subjects and keep them informed of the latest news. As a content writer, we frequently write articles that explain how to do things, accompanying users step by step. When composing texts, it is important to create attractive and interesting content. Indeed, we can hope that a potential customer will decide to buy if he finds a contribution both entertaining and informative.
I engage-in-creative-copywriting
Good Creative writers choose a theme and discuss specific products or services in their contributions. Creative copywriting is brought closer to purchase incentive copywriting because both aim to convince potential customers of the qualities of a product or service. Great Creative copywriters often generate slogans for companies, create headlines, and develop concepts. A background in marketing is common among many creative writers, while others possess a natural talent for presenting a topic in an attractive way.
to-summarize
Copywriters convey clear messages that allow an advertisement to stand out from the crowd and not blend in with the crowd, whether in print, television, radio, or the Internet. Copywriters experience different workdays. He writes a publicity pitch or imagines a slogan one day; he writes a text for a demonstration video the next day. In the end, the reactions he has triggered measure the success of his work.
write-copy-to-incentivize-purchases
The copywriter faces the challenge of convincing the reader of the qualities of a product or service and ultimately encouraging them to buy through purchase incentive copywriting. Doing this is easier said than done. Marketing experts often possess creative skills and in-depth knowledge, which are essential in addition to a convincing style. We recommend the following strategy to trigger the reader’s act of purchase.
- Please direct your message clearly towards the target and address them directly.
- Identify the problem that the product or service solves. The potential client should present the problem in a colorful and engaging manner to arouse interest and inspire confidence.
- Explain why no one had really solved the problem before.
- Tell how you discovered that you could really solve the problem.